This Privacy Policy explains how we collect, use, and protect your data. We operate as an informational review website covering betting sites not on GamStop. We do not hold a UK Gambling Commission (UKGC) licence.
Who We Are
We publish independent reviews and guides about non-GamStop bookmakers. Our site is informational only. We do not accept bets or process payments from users.
Data We Collect
We collect data in three main ways. Each method is explained clearly below.
Cookies and Analytics
We use Google Analytics to measure how you use our site. This tool records pages visited, time on site, and your approximate location. No personally identifiable information is stored in these analytics reports.
Contact Form Submissions
When you submit a contact form, we collect your name and email address. We use this data only to respond to your query. We do not add you to any mailing list without your explicit consent.
Affiliate Tracking Links
Our site contains affiliate links to offshore bookmakers outside UKGC regulation. When you click one of these links, the bookmaker may place a tracking cookie on your device. This cookie identifies you as a referral from our site, so we may earn a commission.
We do not receive your personal details from those bookmakers. However, each bookmaker operates under its own privacy policy. You should read their policy before registering with them.
Third-Party Data Sharing
We share limited data with the following third parties.
- Google Analytics: Anonymised browsing data to help us understand site traffic.
- Affiliate Networks: Click and referral data so commissions can be tracked and paid.
- Hosting Providers: Server log data, including IP addresses, retained for up to 30 days.
We do not sell your personal data to any third party. We do not share your contact form details with advertisers.
Legal Basis for Processing
We process analytics data under our legitimate interest in improving the site. We process contact form data based on your consent when you submit the form. Affiliate tracking operates under legitimate interest in generating revenue to fund the site.
Your Rights Under UK GDPR
You have clear rights over your personal data under UK GDPR.
- Access: You can request a copy of any personal data we hold about you.
- Deletion: You can ask us to delete your data at any time.
- Correction: You can ask us to correct inaccurate data.
- Opt-Out: You can opt out of analytics tracking via your browser settings or our cookie consent tool.
- Portability: You can request your data in a machine-readable format.
To exercise any of these rights, contact us at [email protected]. We will respond within 30 days.
Cookie Consent
When you first visit our site, a cookie consent banner appears. You can accept all cookies, reject non-essential cookies, or manage your preferences. You can change your cookie settings at any time via the link in our site footer.
Essential cookies keep the site functioning and cannot be disabled. Analytics and affiliate cookies are non-essential and require your consent.
Data Retention
We retain contact form data for up to 12 months after your last interaction. Analytics data is retained for 14 months, in line with Google Analytics default settings. Server logs are deleted after 30 days.
ICO Registration and Complaints
We comply with the UK GDPR framework as overseen by the Information Commissioner’s Office (ICO). If you believe we have mishandled your data, you can complain directly to the ICO at ico.org.uk. We encourage you to contact us first so we can resolve the issue promptly.
Changes to This Policy
We may update this Privacy Policy from time to time. The date at the bottom of this page shows when it was last revised. Continued use of the site after changes means you accept the updated policy.
Contact Us
For all data-related requests, email us at [email protected]. We aim to respond within 5 working days for general queries. Data subject requests will be fulfilled within 30 days as required by UK GDPR.
Last updated: June 2025. This site is informational only and does not hold a UKGC licence. Betting sites not on GamStop are not regulated by UK authorities. Please gamble responsibly.